DFDS’ use of cookies may include the processing of your data, including your personal data. We use cookies and similar technologies (such as pixels) to collect information about your user behaviour, including your IP address, browser type, operating system, referring website, and engagement with our digital services.

We obtain your consent before using any cookies that are not strictly necessary, in accordance with GDPR Article 6(1)(a).

DFDS also uses third-party tracking technologies for analytics and marketing purposes. These include tools such as Google Analytics, Meta Pixel, VWO, and others. These tools help us measure advertising performance, personalise content, and understand how users engage with our website. The data collected is anonymised or pseudonymised and is only processed after you have provided consent to analytical or marketing cookies.

When you engage with our services—such as clicking a link in an email or logging into your DFDS account—we may combine cookie data with other information we store about you to improve your user experience and tailor our communications.

With your explicit consent, we may also access additional data from your device (e.g., location, contacts, or photos) or receive information from your social media provider if you log in using a social media account. These permissions are managed through your device and social network settings.

For a full list of tracking technologies and their purposes, and to learn more about your rights and how we process your data, including your personal data, please refer to our Privacy Notice. To manage your cookie preferences, click the cookie icon in the bottom left corner of the page.